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Co-Build TableA FIN GROUP mission

The framework

Four tracks, one outcome

Most people start with a 30-minute call: pick a track, declare one outcome, leave with the next step. The two-hour table block below is the same framework with room to actually build.

Track 01 · Career

Job and career track

  • Determining career, business, or side hustle options based on your situation
  • Resume, portfolio, LinkedIn, certifications
  • Target list, outreach messages, follow-ups
  • Interview prep and salary research

Track 02 · Model

Business model and plan

  • Customer definition, offer, and pricing
  • Business plan sections and financial assumptions
  • Revenue model, costs, and break-even math

Track 03 · Build

Scale, apps, services, products

  • Prototypes, app builds, and tooling
  • Testing with real users and iterating
  • Launch checklist, timeline, and first customers

Track 04 · Market

Website, brand and marketing

  • Name, positioning, and message
  • Website copy and landing pages
  • Email list, social, and first campaign

Worked example

What the tracks look like in practice — FIN Group

Abstract frameworks stall, so sessions use a real one Cory built: a consulting practice that became three software ventures. Each piece below is a template to fill in for your own idea.

Business model

Who pays, for what, how often

FIN Group started as compliance consulting: a defined customer, a recurring retainer, a clear reason to renew. At the table you write your version — one customer, one offer, one pricing line.

Service

A repeatable engagement, not custom every time

Reviews, filings, and mock audits became a standard scope with a standard checklist. Turning your service into a repeatable package is one session's outcome.

Product

The service that became software

Reg Review packaged the compliance calendar the team ran by hand. Find the task you repeat for every client, then productize that one task first.

Marketing strategy

Narrow audience, plain language, one channel

Speak to a niche you know, name the pain in their words, and pick one channel you'll keep up. Write the landing page before you build the thing.

App concept

Scope it to one job the user hates

AD Scanner checks an ad against the rules in seconds. Invest Prep does fund reporting without five vendors. Write your app as one sentence in that shape, then prototype it.

The two hours

What a session actually looks like

  1. Step 1

    First 20 minutes

    Arrive and set one outcome

    Coffee, seats, and a quick round the table. Each person names the one thing that will be finished by the end of the block — an outcome someone else could verify.

  2. Step 2

    Middle 90 minutes

    Ninety minutes of build time

    Heads down, side by side. Quiet by default, with a corner for the conversation you need — a second opinion on pricing, a pass over your resume, a sanity check on scope.

  3. Step 3

    Last 10 minutes

    Share-out and next commitment

    What moved, what stalled, and what you'll bring next time. Stuck counts as an answer — that's how the group knows where to help.

Ground rules

How we keep the table useful

One outcome, out loud

Vague intentions stay vague. Saying the outcome to four other people is most of the work.

No pitching, no selling

This is a build group, not a lead list. Help freely; keep your offers for a different room.

Progress over polish

A rough draft that exists beats a perfect plan that doesn't. Ship the increment.
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